Analysis of customer feedback
Improved information architecture design
General advancements in user cognitive psychology
To provide the optimum usability, use heuristic evaluation.
Research on competitive products
Sophisticated UI design tools, such as Figma, InVision, Adobe XD, Sketch, and others
A/B testing to satisfy end-user demands and specifications
Wireframing and Low, Mid, and High Fidelity Prototyping
Designing personas and scenarios to better understand human-machine interaction
Upkeep of color, type, and layout
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